Mobility and reachability have contributed significantly to the rise of M-Commerce. More and more people are shifting to doing their business  on their smartphones. However, technologies like Chatbots, Augmented Reality, and Instant Checkout also contributed to that growth by enhancing user experience; making it far better than that of a traditional E-commerce service. 

 The discussion of this panel will revolve around the benefits of M-commerce over E-commerce and the importance of online retailers creating buyer-friendly and personalized services.