We’re thrilled to have the opportunity to connect with our customers, partners, and friends throughout the industry at GITEX GLOBAL 2023. We expect to have many insightful conversations about the future of the professional audio industry and AV conferencing.
Our goal at GITEX GLOBAL is to reinforce the importance of high-quality audio technology that can meet the needs of both IT managers and AV decision-makers. We understand that organizations around the world need scalable, user-friendly audio solutions to facilitate seamless collaboration as they continue to help remote and hybrid workforces ensure long-term success.
At our booth, H7-C40, we will demonstrate our latest audio solutions for the professional audio industry and AV conferencing, including the MXA920 Ceiling Array Microphone, Axient Digital Wireless System, and new Microflex® Advance™ MXA902 Integrated Conferencing Ceiling Array and Loudspeaker. (Closed room)
As the biggest tech trade show in the Middle East and Africa, GITEX Global is an imperative opportunity for our business. The event offers great exposure for our latest innovations and allows us to connect with our customers and explore new business opportunities.
The Middle East and Africa is not only an important region for our business, but also an epicenter of technology and innovation across industries. The potential for growth is significant and we are thrilled to continue working with innovative customers across the government, reassess education and entertainment industries to provide cutting-edge audio solutions.
The region’s investment in a digital future will certainly elevate the global tech ecosystem as a whole. We understand this transformation will impact how our customers do business and we are prepared to adapt to this evolving digital environment to meet their needs, especially in government and education.
We are continuing to deepen our relationships in the corporate, education, government and entertainment markets across regions globally. We are constantly innovating and adapting to the needs of our customers and look forward to meeting many new, innovative companies at GITEX Global.
At Shure, we are hyper-focused on learning and understanding what AI tools will be most important to our end-users.
Our data scientists create AI built on custom traditional machine learning and deep learning algorithms to address various digital signal processing (DSP) problems found in audio and video applications during virtual meetings. When it comes to audio, we use machine learning methods to remove unwanted background noise, like air conditioning or someone shuffling papers, to ensure everyone can remain engaged on the person speaking. When it comes to video, we leverage audio and video to make better real time decisions on where to direct microphones or a camera.
Currently, many organizations across the world are learning to adapt their business to a hybrid work environment. While hybrid work has many benefits for employees and employers, it also requires new conversations regarding how to ensure employees are having a positive work experience.
More than ever, high-quality audio solutions are required to deliver convenient, equitable collaboration for all employees, no matter where they are working. As leaders in this industry, we are thrilled to be developing the AV technology that makes this collaboration more efficient and effective, leading to greater production and engagement within organizations globally.
The first step to adapting to the hybrid world is understanding the benefits of the technology and how it will add value to our daily lives. If you want to learn more, we’d be pleased to chat with you at GITEX Global at our booth H7-C40.
The adoption of ESG strategies is imperative to the future of our industry. At Shure, we are continuing to innovate with a focus on adopting more sustainable practices. In 2022, we made a significant decision to package our equipment in 75% percent recyclable and renewable materials. We are also focused on creating products with longevity and have worked with our customers to convert their equipment to rechargeable batteries, helping to keep hundreds of thousands of batteries out of landfills each year.
Beyond the environment, we honor the diversity of our teams through Associate Resource Groups, International Food Days, mentorship programs, and global awareness celebrations that are designed to promote pride and togetherness at every level. Our Associates also are involved in community recycling programs and volunteer programs, including ones that help clean up area parks and waterways.
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